New York magazine is cracking me up with their new travel guide to how to actually go outdoors in order to match your look.
As a former East Coaster, I used to think going for a hike meant a walk down a paved pathway in a park, so I get where they’re coming from.
But they’ve also created an entire guide not only to the outdoor experience, but to the Urban Woodsman himself — the omnipresent look for most of Portland’s men for quite some time, from what I can tell (shout out to the Doug Fir Lounge).
Hairy just might be the new sparkly, just in time for a wolfie pop-culture moment. The Lonely Planet Guide to Woodchopping?
I know New York magazine is poking fun, and god love them for it, but they’re probably also thinking about picking up some plaid themselves. They seem to want to have it both ways when it comes to the snark.

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